6Apr 2021
Apr 6, 2021

Cultivate innovation in 2021 and 6 key principles for CEOs

6 key principles for CEOs to cultivate innovation in 2021 by Sam Reese. Sam Reese is CEO of Vistage, the world’s largest CEO coaching and peer advisory organization for small and midsize businesses.


Sam addresses in his article 6 key principles to help readers begin to think about unique ways to cultivate innovation in their businesses and organizations.

The Big 6 

Cultivate Innovation, leaders need to know that Innovation

  1. is speed
  2. Is necessary for customer expectations
  3. is at every level
  4. is a collaboration
  5. is rooted in mission and purpose
  6. is discipline


Reese notes that employees need to remain curious while working together toward the same goals and using the same strategies to avoid pitfalls. Collaboration within the team and with the customer is important at all levels to come up with the right solutions at the right time.

Good point made by Sam ” In many companies, the informal water cooler talks now no longer happen due to the pandemic. So CEOs have become more deliberate about dedicating time to innovation.”

We all need to become more deliberate about dedicating time to innovation in our workplaces.  A good read, and worth some thought. 6 key principles for CEOs to cultivate innovation in 2021



Dale S. Richards specializes in management, marketing, operation optimization & business valuation consulting and is a 30+ year turnaround expert. He has implemented success concepts into results in 150+ companies. Dale is a Certified Valuation Analyst (CVA) with NACVA, Eight-Year Vistage Chair & International Speaker. Visit www.successbiznow.com to learn more about Dale.


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