Rifle vs. Shotgun MarketingTM part of Business Valuation
Rifle vs. Shotgun MarketingTM part of Business Valuation was of particular interest to Jane Owen the CEO of Vistage Michigan. She praised Dale’s presentation and its interaction with the members. Attendees learned key business concepts from Dale Richards’ presentation on Business Valuation Principles – How to Increase Your Business Value, Financially, Operational and Strategically.
You can obtain that growth from the industry growth rather than taking it from competitors. This is a more probable scenario and would have a higher value component.